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Google brings Gemini and AI Mode direct checkout to Canada, starting with Lululemon, Shoppers Drug Mart and Simons
2026-11-04
Google launched direct checkout in Canada on November 4, letting shoppers buy products inside the Gemini app and AI Mode in Search without leaving for a separate store website. The first retailers on board are Lululemon, Shoppers Drug Mart, Simons and select Shopify merchants, following earlier rollouts in the United States and Australia.
Payments run through Google Pay using cards and shipping details already saved in Google Wallet, and retailers remain the seller of record. The feature is built on the Universal Commerce Protocol, the open standard Google launched with industry partners earlier this year to give shopping agents, retailers and payment providers a common language.
At launch the Canadian tool is limited to one item at a time, with multi-item carts and price alerts planned to match the US feature set. Google says 59 per cent of Canadian holiday shoppers plan to use an AI tool to help them shop this season, and that over the coming months it will work with retailers on extras such as applying loyalty rewards at checkout.