The Information reported on October 12 that OpenAI is in talks to revive Sora, the video model it shut down earlier this year — the consumer app, website and API were closed in March and a reported $1 billion Disney deal died with them — through a stealth startup co-founded by Hollywood producer Jeffrey Katzenberg, former Sora research lead Bill Peebles, and former Dropbox CFO Sujay Jaswa.

Under the talks, the startup would get deep access to customize Sora and would sell software or services built on it to the film industry, aimed at professional filmmakers rather than the general public. OpenAI would take an equity stake if a deal closes. It is unclear whether the startup would receive Sora's model weights, though sources say the access discussed would be deep enough for extensive customization.

Nothing has been signed and there is no timeline. This is a single-source report about private negotiations, with no comment or announcement from OpenAI, so it stays rumor-tier until the companies say something themselves.